The US-based tech firm GoDaddy hadlaunched its ''GoDaddy Online store'' to help small and medium enterprises (SMEs) to set up their own e-Commerce websites.
The SMEs will be charged a monthly fee of Rs 999. They will have access to payment gateway, seamless syncing with social networking sites and free hosting with unlimited bandwidth as well as Google analytics to monitor the business trends.
GoDaddy Vice President India and Australia Rajiv Sodhi told "There has been a rapid growth in e-commerce in India fuelled by mobile devices, changing customer behavior and rising Internet penetration. This represents a compelling business opportunity for SMBs,”He added that the company intends to offer a complete suite of solutions to assist SMEs come online in a simple and affordable manner and grow their business.
At present, e-commerce websites like Amazon, Snapdeal and Flipkart offer a marketplace model to help SMEs sell their products online.
Using GoDaddy's solution, SMEs will be able to sell products from their own website, the company said.
"The solution helps them save on costs like setting up payment gateways and also offers very low transaction fee. We have partnered CC Avenue for this," he said.
According to a recent Assocham report, Indian ecommerce industry is likely to clock a compounded annual growth rate of 35% and cross the US $100-billion threshold in value over the next five years.
GoDaddy, which entered the Indian market in 2012, has 13 million paying customers and 59 million domain names under management globally.
GoDaddy Executive Vice President International James Carroll said "India is a very important market for us. It was one of the first markets that we entered as part of our international expansion and the country will continue to be a bedrock for offering new products,". He added that there are over 50 million small businesses in India but most of these are not online.India has a domain penetration level of about 2%, compared to 14% in China and 27% in the US.There is a huge potential that the Indian market offers with its over 300 million Internet users and 39 million already shopping online.