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US shopping app Shopkick expands to Germany

Update On :28 October 2014

US shopping app Shopkick expands to Germany

"Shopping app Shopkick has expanded into its first international market by launching the app in Germany. From day one it has partnered up with major retailers like Douglas, Media Markt and Saturn, OBI and Karstadt and brands including P&G, Henkel and GSK.

Shopkick, an app with which shoppers can receive redeemable points for taking actions in a physical store, has a new backend which makes the app quickly and easily scalable across countries and languages. First market is Germany, the largest economy and retail market in Europe. “We are going to Germany because it is Europe’s largest and the world’s fourth largest economy, and has one of the highest smartphone penetration levels in the world”, said Cyriac Roeding, the German-born CEO and co-founder of Shopkick.

“We will be national in Germany from day one, with 1,400 stores. There has never been an app to offer walk-in rewards at all locations of any German retailer and yet Shopkick kicks it off with five large players”, he says. “That’s true testament to what we’ve proven in the American market, and we’re excited that German shoppers can now reap the benefits.”"

News Source From : http://ecommercenews.eu/us-shopping-app-shopkick-expands-to-germany/

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