The Chinese internet and ecosystem conglomerate LeEco has announced that it is all set to strengthen its offline presence across India. The company has a strong presence in the online selling space with partners like Flipkart and its own LeMall, but lacks on the number of retail stores in the country.
LeEco has partnered with regional retail chains like Sangeetha, Poorvika & Zonal Distributors like Shivalik, AppsYouNeed, Pearl Infotech and PCH to expand its retail network. Through these partnerships, LeEco will be able to expand its retail base to 2000 outlets across 65 cities. By the end of this year, LeEco plans reach a target of 6000 - 8000 retail outlets.
LeEco will be offering Le 1S and Le 1S Eco smartphones through the offline model in the first phase and has plans to offer the entire product portfolio in the offline market in the coming months like the recently launched LeEco Le 2 and Le Max 2.
LeEco now has presence across top 6 metros â€“ New Delhi, Mumbai, Pune, Bangalore, Hyderabad and Chennai. Along with the retail expansion, LeEco also plans to set up more service centres in India.