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Thailand’s First ‘ Online Brand Marketplace ’

Update On :09 July 2016

Thailand’s First ‘ Online Brand Marketplace ’

Ascend Corporation has officially launched its own online marketplace,  ' Wemall '.  Wemall is an $8.5 million (300 million THB) investment by the corporation and is positioned as Thailand’s first ‘online brand marketplace’.

Wemall has replaced Ascend Corporation’s iTruemart.com and now has over 100 brands participating with the company’s platform, providing approximately 60,000 product items after launching for one trial month. Wemall’s goal is to have 3,000 brands in its marketplace by 2017, selling products ranging from beauty, fashion and electronic gadgets.

The government’s PromptPay service under the national e-payment scheme is also speculated to spur the nation’Ascend Corporation,  Wemall , online brand marketplace, thailand, Ascend commerces ecommerce growth. According to Punnamas Vichitkulwongsa, Chief Executive of Ascend Commerce, Thailand’s online retail commerce accounted for 2% of the total retail market in 2015. 

Ascend Corporation plans to expand regionally in ASEAN using Wemall as a business role model for other countries. Nothing concrete has been announced regarding regional expansion.

News Source From : http://ecommerceiq.asia/ascend-corporation-launches-wemall/

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