Update On :19 March 2016
Bloomon, a Dutch company that sells fresh flowers online on a subscription basis, has expanded its territory to Denmark. Now people of this Nordic country can choose between a small, medium or large bouquet of flowers and get it delivered to their homes weekly, every fortnight or monthly until they no longer want to use the service.
Bloomon announced the expansion to Denmark in a press release on its Danish website. Here it explains to potential customers how the online service works. â€œFor us itâ€™s essential to give the flowers the longest possible life, so the stylish bouquets (designed by flower stylist Anton van Duijn), are allowed to live out their full potentialâ€, the company says.
In order to do this properly, it cut off all â€œunnecessary middlemenâ€ so the flowers get delivered directly from the field to the vase in one day. â€œDuring daytime or in the evening, depending on what suits you bestâ€, Bloomon explains. Due to the very short production chain, Bloomonâ€™s flowers are said to stay fresh for up two weeks.
With Bloomon, customers can only choose which size of bouquet theyâ€™d like: small, medium or big. They donâ€™t get to say which flowers must be used, thatâ€™s something flower stylist Anton van Duijn does. The small bouquet will cost 229 Danish kroner (â‚¬31), the medium 279 kroner (â‚¬37) and the large one (â‚¬47).
News Source From : http://ecommercenews.eu/dutch-flower-subscription-service-bloomon-expands-denmark/