Update On :21-June-2016
The social media is playing great role in online buying and selling influencing the buyers and sellers worldwide. There are various top social media and one of its kind is Pinterest that helps to boost the Ecommerce business. Let us see how to use Pinterest to boost your Ecommerce Business.
Create a Business account in Pinterest :-
Create a business account in Pinterest with the high quality profile image and the necessary details.
Create and organize your boards:-
Create different types of boards to describe your Ecommerce Business. Organize your boards to explain the different modules like membership, plans etc... Allow users to follow your boards . Make your boards appealing with the relevant content and image.
Use Rich Pins:-
Use rich pins with the good images and the perfect content that displays about the gist of the pin. The rich pins are those which include extra information right inside the pin. The rich pins can improve the CTR and discoverability of the pins. Another advantage is that the customers who repinned it can get a notification if there is a change in the product.
Add a pin it button :-
Add a pin it button or a widget in your product pages. This is one of the simplest and easy to make the customers add your pins on their boards.
Inspire the customers:-
Rather than focusing more on your products, give some space to inspire your customers. Create some boards for Ideas, Innovations etc... So that the customer can get in to it with a piece of interest.
Invite Guest pinners and influencers :-
Invite guest pinners for your pinterest and allow them to create boards in yours. This will help you to get huge customers for your Ecommerce Business. Stay connected with your Pinterest influencers and let them speak about your business.